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There are three ways to work with GEN as a partner: refer a customer to us, resell our services to your own customers, or resell them under your own brand with White Box. Whichever you choose, the services run on our systems, and we look after your customers with the same care and attention we give our own.
We are not a DIY partner. If you are looking for a web portal and to be left alone to do it all yourself, other companies specialise in that. We are a full service provider, and our partners rely on us to deliver.
Introduce a customer to us and they become a GEN client. You receive a referral fee and commission, which depend on the product, and you have nothing further to sell, bill or support.
The rates, terms and a calculator are on the referral programme page.
The customer is yours. We bill you, and you invoice your customer yourself, at your own price. The service runs on our systems, with our provisioning and technical support behind you, so your customer sees GEN's name on login screens and domain names.
Reselling, with everything rebranded to you: login screens, domain names and the HelpDesk all carry your name, our staff use your company name with your customers, and you have control panels for the services, or can simply ask us to make changes as part of the service.
| Refer | Resell | White Box | |
| Whose customer | GEN's | Yours | Yours |
| Who bills the customer | GEN | You | You |
| Whose name the customer sees | GEN's | Yours on the invoice, GEN's on logins and domain names | Yours throughout |
| Technical support | GEN | GEN | GEN, under your name |
| How you earn | Referral fee and commission | Your margin | Your margin |
When you resell, the customer is yours, and we have a strict non-compete policy to keep it that way. Whenever a new customer contacts us, our sales team and account managers check our systems first to make sure they are not already looked after by a reseller.
We do not name our partners. Our confidentiality applies to them as much as to our own clients, and with White Box your customers deal with your brand from start to finish.
We are not fixed or limited. If you have an existing customer base, or just an idea, and would like a hybrid or custom arrangement, talk to us and we will work out how to provide exactly what you are looking for.
White Box works best with some volume behind it. If you think you have it, contact us and we will go through the numbers with you.
No. We have a strict non-compete policy. When a new customer contacts us, our sales team and account managers check our systems first to make sure they are not already looked after by a reseller, and if they are, they stay yours.
It depends on the model. A referred customer becomes a GEN client and deals with us. A resold customer is invoiced by you, and sees GEN's name on login screens and domain names, because the services run on our systems. With White Box, everything is rebranded to you: login screens, domain names and the HelpDesk carry your name, and our staff use your company name when they deal with your customers.
Yes. Anyone in the UK can refer a customer under our referral programme. The customer becomes our client and you receive a referral fee and commission, which depend on the product. The rates, the terms and a calculator are on the referral programme page.
We do, in every model, on our own systems. With White Box, the HelpDesk your customers use carries your name rather than ours.
Tell us about your business, your customers and what you would like to offer them, and we will tell you which model fits, or build one that does. If you simply have a customer to introduce, the referral programme needs no more than that.